Episode 27

5 Steps To Restructuring Business Ahead of Holiday 2020

“Restructuring” is a form of bankruptcy which reorganizes a business – but all businesses can apply these principles to guard against unplanned stresses. This constructive quick take shares the 5 key ways any business can apply those same concepts to protect against major disruption.

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Successful independent merchants are dominating their markets by focusing on their unique strengths and taking steps to “Dragonproof” their business.

If independent ecommerce as we know it is going to survive, we must smash our preconceptions about product value, shopping experiences, and “minimum viable” software solutions in the shadow of major retail marketplaces. As CEO of the Miva ecommerce platform, Rick Wilson’s experience overseeing solutions for thousands of successful enterprise, SMB, and DIY businesses has already facilitated more than 100 billion dollars in online transactions. Now, he draws upon that real-world problem solving to suggest a winning foundation for sustainable, profitable online selling.

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