By Rick WilsonBuy Now
As C.E.O. of Miva, Inc., creator of a sophisticated enterprise ecommerce platform, Rick Wilson’s direct experience overseeing solutions for thousands of successful online businesses has facilitated billions of dollars in ecommerce transactions. Now, he draws on that expertise to explore the core characteristics of sustainable, profitable ecommerce.
There’s a lot of uneasiness in the air these days about the ubiquity of Amazon and the future of independent ecommerce. But I wanted to let you know that we have been here before.
The comings and goings of dragons are like seasons really – periods of amazing growth and innovation, followed by consolidation and identifying new problems to solve, followed – inevitably – by new solutions, more expansion, new dragons. You can count on this, and plan accordingly.
Rick is an ecommerce expert and published author who has recently appeared in Practical Ecommerce, BizReport, Retail Customer Experience, and the Sendlane Commerce Roundtable. He is also the author of “Dragonproof Principles.”