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Episode 16

So You Wanna Start A Podcast… in 2020

With more than 800,000 active podcasts currently airing, it can be hard for a brand or individual to cut through the noise. Yet, with the avalanche of crises, characters, and political movements of 2020, more of us want to be heard than ever before. Rick Wilson and Richard “RichE” Otey explore what it means to create positive, relevant, and meaningful podcast content, on this meta-episode of Dragonproof.

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Successful independent merchants are dominating their markets by focusing on their unique strengths and taking steps to “Dragonproof” their business.

If independent ecommerce as we know it is going to survive, we must smash our preconceptions about product value, shopping experiences, and “minimum viable” software solutions in the shadow of major retail marketplaces. As CEO of the Miva ecommerce platform, Rick Wilson’s experience overseeing solutions for thousands of successful enterprise, SMB, and DIY businesses has already facilitated more than 100 billion dollars in online transactions. Now, he draws upon that real-world problem solving to suggest a winning foundation for sustainable, profitable online selling.

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